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Jennifer Ridenour Joins Auto Dealer Traffic as Vice President, Strategic Customer Accounts

Columbus, OH (PRWEB) September 24, 2007 -- Auto Dealer Traffic, Inc., a leading automotive search engine marketing (SEM) company, announced today that Jennifer Ridenour has joined its executive team as Vice President, Strategic Customer Accounts. In her new role Jennifer will focus on developing partnerships and alliances that will solidify Auto Dealer Traffic's position in the industry as the premier SEM provider for automotive dealers.

Jennifer has more than twelve years experience in operations, finance, business development, supply and product management. Her most recent position was as Vice President of Planning and Performance Improvement at National City Mortgage Co., a subsidiary of National City Bank.

Previously, she spent more than ten years with Reynolds and Reynolds, Inc., where she was hand selected by the company president to become Director of Operations. Jennifer's extensive leadership accolades include a Project Management Professional (PMP) certification from the Project Management Institute, a Six Sigma Black Belt certification from the American Society of Quality (ASQ), and she has been a Presidential Award recipient from Reynolds.

"Jennifer's knowledge of the automotive space is extensive, and we really look forward to leveraging her experience as we further develop strategic alliances in the industry," said Todd Swickard, President and CEO of Auto Dealer Traffic.

"I have missed working in the automotive industry, and when I heard about the promising business strategy at Auto Dealer Traffic, I knew this was the right opportunity for me to re-enter this field," said Jennifer.

Auto Dealer Traffic provides dealers with comprehensive search engine marketing programs, including Pay-Per-Click (PPC) and Search Engine Optimization (SEO) campaigns. The proprietary software can work with any existing web site platform. ADT's dealer customers are consistently top-ranked on the leading search engine sites, including Google, Yahoo! and MSN.

About Auto Dealer Traffic Inc: (www.autodealertraffic.com)

Auto Dealer Traffic, Inc. is an internet and search engine marketing company headquartered in Columbus, Ohio. Auto Dealer Traffic specializes in routing automotive consumer traffic to web sites and has been an industry leader since 2001. It is a Google certified company, as well as being certified partners of Yahoo! and MSN. Auto Dealer Traffic's proprietary software and SEM strategies are the most effective methods available for increasing traffic to web sites and generating more leads. For additional information, please visit http://www.autodealertraffic.com

For more information contact:

Holly Forsberg

Carter West PR

602-283-5458

hforsberg(at)carterwestpr.com

Todd Swickard

President & CEO

Auto Dealer Traffic

todd(at)autodealertraffic.com

(614) 225-0580

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